The Challenge

We set out to make change. To change the hate and stigma that we are all impacted by in the world. We want to increase understanding and empathy to create a kinder world.

Research agencies OPM and TNS continued our research around stigma, empathy and feeling valued. We asked young adults aged 16-24 about what life is like for a young British adult today:

  • • Only 10% of those questioned felt connected with their community
  • • Only 11% of young people said that they felt like their opinions are valued
  • • 29% of respondents reported feeling misunderstood